The overwhelming response from the students and teachers has encouraged us to thoroughly to write this book . We are therefore presenting this edition before the readers. The feedback received from the readers has been incorporated at appropriate places. Every possible effort has been made to enhance the usefulness of the book. The present edition has all the aspects of Business Research Methods syllabus, for MBA STUDENTS left uncovered in the earlier edition.
Many books on Business Research Methods are already available in the market, but there was no specific text book available to the students
Nitya Publications, Bhopal MP, India is a fast growing publisher and serving at national and international level. We are publishing all type of books like educational books, seminar / conference proceeding, reports, thesis, story books, novels, poetry books and biographies etc with ISBN.
